Challenge brings opportunity and evolution, two must-haves in business. And being challenged is an important part of business growth. You can’t stay in limbo and expect to be challenged.
#BEING IN LIMBO MEANING HOW TO#
It means you’re not facing obstacles and learning how to push past them. While it may feel safe, remaining in limbo means you’re never actually accomplishing your goals and dreams. If you’re like many aspiring business owners, there’s a fear attached to leaving limbo and becoming vulnerable to the outcomes of your decisions. You are cozy in the knowledge that you haven’t committed to anything yet. Whatever the situation, when you’re in limbo, “working on something” you are safe. Or in sales strategy when you know you have to call those buyers but you just keep working on making your call list, rather than calling your call list.
This also shows up in marketing campaigns where you know you have to share that video you made but you keep needing to “tweak it”. Once you’ve announced that you will launch a business or you have shown off the sketches of those designs, you feel pressure to perform, you fear flopping, you worry about people’s perceptions of what you’re doing.
#BEING IN LIMBO MEANING FULL#
before you put your vulnerability on full display. It’s the comfy place you snuggle in after you’ve decided to start your own fashion business but before you’ve announced it fully to the world or taken any significant steps to make it happen, i.e. In business, this shows up a lot in the idea that you’re “launching” rather than “launched.” That’s not to say that they are always disappointing or scary, it’s to say that they could be, which is why “limbo” is such a comfortable place. And that means that you need to deal with the consequences and next steps of that decision, which can sometimes be disappointing or scary. Once you leave limbo, i.e, make the decision to do something fully, whatever the outcome, it’s decided. Why do we do this? Because being in limbo often means being in a comfortable place that feels safe, full of possibility, and hard to give up. It’s when we stay in the same place in our business because it’s comfortable and easier than taking a step forward. I’ve been thinking about the idea of keeping ourselves in limbo as business owners.īy limbo, I mean not making a decision, even though we need to, and instead remaining in a place of “working on it”, whatever “it” is.
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